Tuesday, 21 January 2014

Indie Rock - Existing Digipaks

I thought it would be good to begin this process by researching into existing digipaks that fall within our 'Indie - Rock' genre. I began the research by searching indie rock bands and looking further into their digipaks and how they present themselves. I will then analyse them and identify potential similarities and differences

These are the three indie rock digipaks I looked into..


1) Indie American Folk band, Fleet Foxes digipak uses lots of colour in order to grab the audience, interestingly the band are not seen on the digipak cover, an element I will consider when planning and creating my own digipak. The image is busy and eye catching, the busy atmosphere may reflect the sound of their music being up beat, a typical convention of the indie- rock genre. Having noticed the only text on the album being 'Fleet Foxes' I researched and found that this debut album was titled after the band, rather than often choosing a separate album name. This research provides me with different media conventions of existing digipaks which I'm able to consider when creating my own.

  
2) Two Door Cinema Club is a Northern Irish Indie-Rock band, unlike Fleet Foxes this digipak includes an album title separate from the bands name 'Changing Of The Seasons'. The title layout of this digipak perhaps reflects a traditional written layout, with the title larger and a subheading written in a smaller font beneath it. The band uses a black and white image reflecting an older era, with closer inspection you are able to identify the band members within the image. This contrasts Fleet Foxes digipak where the band members are not presented, however Two Door Cinema Club perhaps subtly include themselves in the digipak. This research is highlighting the absence of Inide-Rock bands including themselves of the front of the digipak



3) My final 'Indie Rock' digipak I looked at was Arctic Monkeys, I decided to post this one as the digipak highlights the black and white saturation trend, seen also on Two Door Cinema Clubs digipak. Furthermore the digipak includes only a picture of the band, which is often not seen amongst indie rock genres. Through conducting this digipak research within our songs genre, I am able to create my own digipak with the knowledge of existing digipaks.

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